The Māori world view is relational and interconnected and its foundation is captured in Whakapapa or genealogy. Whakapapa is about connection.

It is the intrinsic understanding of connection; everything is interrelated, nothing exists of itself. We call this ‘collective self-intelligence’; when you look through this lens then you will understand the Māori world view.

Arguably it is the loss of connection that underpins the major issues we face across the world, from climate change to loneliness. We believe that by re-connecting you can drive positive change in economics, finance and all societal behaviours.

Whakapapa – Connection:

The Māori world view is founded in Whakapapa or genealogy. In the Māori world view humans are not the centre.

At a basic level Whakapapa maps your human descent and your connection to your extended family. At the higher level, Māori Whakapapa transcends the physical;

a) It maps our origins,
b) It connects us to everything in the world we live in,
c) It is the creation narrative left by our ancestors,
d) It is our indigenous blueprint.

We liken Whakapapa to block chain, each level (or generation) represents a block of data. The challenge is being able to unlock that data.

Aroha and Mauri

Life force is fed by connection. Mauri is life force - Aroha is connection - Aroha feeds Mauri.

At a very simple and esoteric level we are measuring Aroha, for it is Aroha and Mauri that give Whakapapa its energy.

So, by increasing your Aroha (your level of connectivity), you increase your Mauri (or life force), and we are on track to making the world a better place.

The Māori world view follows nature’s model.
Our Hawaiikian Whakapapa has been bequeathed
by our ancestors in three main forms:

Te Ōrokohanga – the simple creation story. The
Creation narrative explains the context of this
world and how it was created.

Te Wānanga – the formal male tohunga or expert
teachings (also known as Te Whare Atua) connects
us to everything in the physical world and
describes emotional states.

Rarohenga – The female realm connects us to our
spiritual birthplace, and represents the
reconnection from the individual state to that of
the collective.

The male and female whakapapa lineages help us
live meaningful, purposeful lives within this world.

The base Māori ethic states that people, sky, land,
ocean and environment are one. Whakapapa
genealogy enshrines this understanding. It brings
all your connections to you as part of your family.

It is from these genealogical lines and narrative
that we identify our indigenous values, ethics and
behaviours. Māori ethics put people and the
environment first because both are fundamental to
living and thriving. This thinking falls out of
the ancestral Māori worldview which centres on
connection and the interdependence of
all things.

Its ethics strive for balance and consensuality.
Its behaviour is complementary and
co-operational.

Its target is reciprocity and harmony.